About

Marketer, half data analyst, half automation builder. Here is the full picture.

Authorized to work in Germany (post-study residence permit, EU Blue Card eligible).

01Experience

Co-Founder & Marketing Lead

2023 — Present

Remote · Berlin / Medellín

Run Google and Meta Ads for multiple e-commerce clients — budget pacing, tracking and ROAS.
Built GA4 and GTM server-side tracking with Meta CAPI to improve data quality and attribution.
Automated reporting and lead handling with n8n and Google Apps Script; build and optimize Shopify stores.

SEO & Content Marketing Specialist

2024 — Present

Remote

Improved organic visibility through technical SEO and content; keyword research and on-page optimization.
Monitor performance with Ahrefs and Search Console; partner with cross-functional teams to ship fixes.

SEO Analyst

2022 — 2024

Medellín

Delivered SEO strategies that lifted organic rankings for e-commerce and lead-generation clients.
Coordinated with design, SEM and development; produced bilingual (ES / EN) content.

Customs Administrative Assistant

2020 — 2022

Medellín

Classified imported goods for correct customs duties, ensuring data accuracy and service quality.

— 2026

MSc Business Management & Marketing · Potsdam / Berlin

2015 — 2021

BSc International Business (marketing emphasis)

Analytics & tracking

Paid media

SEO & GEO

Automation & AI

E-commerce